Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. And keep it short! Figuring out why you want to work with the brand and what value you can provide is the essential ingredient to pitching brands as an influencer. My name is Haley and I’m a life and style influencer and content creator based in the San Francisco Bay Area. Make sure the company or brand you are pitching is a fantastic fit for your audience and niche. Brands and business owners are rightfully wary when dealing with unknown influencers – there’s always the risk of getting ripped off, shafted or slandered online. Think of this as your elevator pitch. Personally, I like writing blog posts for brands and accompanying that blog posts with social media posts. Then, you can emphasize what’s in it for the brand: “I noticed your recent posts have featured breathtaking destinations with travel tips in the caption. I took on more this year, knowing I don’t … Plus brand is able to build back links to their website and I’m able to pin all the images of the brand from the blog posts to Pinterest. Before you send … 4. • What’s ONE TIP you have for working from home? From nano to micro to macro-influencers, influencer marketing platforms allow brands to quickly and easily identify and work with tens or even hundreds of influencers seamlessly. TikTok is becoming one of the most popular social media platforms in 2020. Starting early gives you time to pitch brands, negotiate, shoot content, plan your content calendar, and consider what you can handle as an influencer. Clearly include links to your Instagram, your media kit, and any other important information you are sharing with them that exists outside of your email. If you have a podcast like me, you can also pitch brands for podcast advertisements. IF responses to your pitch but no acceptances THEN improve the value exchange. A brand would rather have an influencer who regularly engages with her audience, and who succeeds in having people share her work on a regular basis. Here’s a tiny, but mighty power move to do before you reach out to a brand: engage with the brand’s Instagram account in as many ways as possible. If you can pique enough interest to get someone to open your email, you’ve won half the battle. In this blog post, I’m going to teach you about the prep work that needs to be done before reaching out to a brand, how to format your email pitch for a collaboration, various writing examples, and my insanely specific tips along the way. In your first little paragraph, introduce who you are and what you do. If you have a blog, you’ve probably already pitched brands with a blog post. If you’re trying to grow your YouTube channel, I’d also recommend pitching YouTube videos to brands. The 3 Key Ingredients in a Successful Influencer Pitch. Everything you need to know about how to pitch to brands as a travel blogger or influencer. My content highlights trendy, achievable fashion, clean skincare, and the California lifestyle.”. If it’s looking a little short, choose the seamless example to show more of your personality. Often times, the brand will meet you in the middle, so don’t burn the bridge! The simpler and more straightforward the task, with obvious value exchange, the higher probability of success. In my marketing work, I see influencers (bloggers, creators, etc) making some key mistakes when it comes to pitching brands. People will only convert into your customers when they begin to recognize and see your brand. Be on your A-game and have your media kit handy when you reach out to a brand. The influencer did share helpful ROI metrics, but the brands … It’s especially important to be aligned if you are a smaller influencer because it will give you a competitive edge and make you that much more enticing to the brand. Influencers can encourage followers … 1. Explain the Benefits You’ll also learn how to pitch brands … Step One: Find the exact person you need to speak to so you can pitch to them directly. It helps the brand understand who you are, starts the relationship off in a friendly manner, and it can differentiate you from all the other influencers in their inbox that day. #wfhlife #remoteworking #workremotely, A post shared by Emma | Seattle Content Creator (@emmasedition) on Apr 10, 2020 at 8:27am PDT. I usually include Instagram story frames in every brand collaboration pitch. The result was 20 unique Tweets, 2 customized YouTube videos, and 1.7M brand … If you’re a content creator, influencer, or brand ambassador, know that more and more brands today are looking to work with content creators. #NeutrogenaPartner This liquid foundation gives me a fresh faced, natural look – and I love it! If a brand requests a blog post, I also ask to also create a few Pinterest pins for it. When you are sending an email to an “influencer”, it really doesn’t matter what you’re asking them to do (write about your product, attend your event, share your post in social media) the same components of your pitch … And what would happen if they didn’t respond? We heavily researched a shortlist of influencers to find the perfect candidate, and our time and effort paid off. Why Influencers Should Pitch to Brands? First things first, make sure you have figured out how you will be reaching out to the brand and where to find the appropriate contact. It is truly in your favor to customize each email specifically to the brand because it shows genuine interest. Some brands might be looking to build their LinkedIn presence or target a specific audience on Facebook. I go on the brand’s website and I read their About Me page. It’s clear, straight to the point, and offers a specific idea that’s not only unique, but also shows how you can benefit the brand. Instagram stories can be a mix of still photos and videos. To be able to travel, grow, and learn more about other cultures and ourselves is one of life's greatest treasures as well as being able to share those experiences with others. In January 2018, the city announced they were 3 months away from running out of clean water! If you're looking to pitch as a micro influencer, we're sharing our top tips on how to stand out in the industry and position yourself to land brand partnerships! It’s a great place to start off when trying to find contacts within a brand to pitch to. As I’ve grown up in the influencer world, I realized that there are so many ways you can create a brand collaboration. Now, it’s all about understanding how to write a killer email with confidence that will get you a response. How to pitch yourself as an influencer to brands [+Templates] Learn how to pitch yourself to a brand for an influencer collaboration. So as both a linguist (that was my degree, way back when!) When you pick brands to pitch to as a micro-influencer, make sure to choose brands that share your values and have the same target audience as you do. There are millions of brands out there, and not all of them will be the right match for you. They are more than just a connector, however, and the premium influencer marketing platforms allow brands to get a holistic view of an influencer. 3. It’s a great strategy with a number of practical benefits: You get to choose who to work with. In fact, this was … Most emails go unread. A media kit is essentially your digital influencer resume that you will include in your email pitch. Remember, the goal here is to stand out and radiate all that you have to offer, including that kick-ass personality of yours. Truly, I am so proud of this piece of writing, especially considering I’m not the ~best~ writer. A brand would request to send me clothes or make up in exchange for an Instagram post or blog post. From nano to micro to macro-influencers, influencer marketing platforms allow brands to quickly and easily identify and work with tens or even hundreds of influencers seamlessly. 7 things every brand pitch should include 1. We pitched the influencer and he immediately understood the value of the brand relationship and recognized the fit with his audience. Here are a few brand collaborations with Instagram posts I’ve done this year: What’s ONE thing that’s remained constant in my “new normal” routine? My Pinterest account drives between 1 – 1.3 million monthly impressions. Remember, collaborating isn’t just about receiving free shit. I’m a cool influencer who loves sliding into your inbox to share secrets, tips and guidance on all things influencer and content creation. How To Become An Instagram Influencer; How To Get Brands To Notice, Collaborate And Pay You As An Influencer; Things To Include In Your Pitch. Love reading your posts and implementing the information into my own strategy. We pitched the influencer and he immediately understood the value of the brand relationship and recognized the fit with his audience. • In the last 5 years, I’ve worked in a corporate, office environment. achievement of yours to really catch the brand’s attention. My top 10 performing pins have had between 25,000-143,000 impressions. It goes without saying that when you reach out to a brand, they will evaluate you to see if it makes sense to work with you. If I’m able to offer a blog post, an Instagram post, IG stories, pinterest pins, tweets, and a Facebook post, and maybe a TikTok video, I can do that for a brand. It was when I reached out to a luxury swimwear brand to work with them during my Hawaii travels. Looking forward to your next post! When a brand is looking to partner with an influencer, they will want to understand as much as they can about your niche or target audience. Brand Ambassador Pitch Template. I like to look up the brand + influencer marketing and see who works within that field. Instead of: “Would you like to collaborate with me?”, Try: “What are your thoughts on working with me on this collaboration idea?”. That’s going to get you ignored. I usually dress up in business casual and lead meetings in various conference rooms throughout the day. But, don’t try to completely alter yourself or your content to fit every brand’s vibe that you’re reaching out to. You are not only an influencer, you are a business woman, which means you have to be professional. My name is Emma. Of course, one of the easiest ways to pitch brands as a micro influencer is to get help from someone with experience. What better way to show your commitment to a brand than showing the brand some organic love. [ad] • DRY SHAMPOO! Brands have one shot to make a … Bonus: Unlock our free, customizable pitch template to successfully reach out to brands and lock down the influencer partnership of your dreams. Find right YouTuber for your brand … If the thought of writing an email to a brand seems scary to you, especially if you’re starting out in the influencer industry, you are not alone! my ultimate guide to influencer media kits, How to Pitch Yourself to a Brand for an Influencer Collaboration, The Ultimate Guide to Influencer Media Kits. Instagram is one of the most popular social media channels in 2020. Consider if your vibe matches the brand’s vibe. Tying brands to ambassadors who come with their own lives and opinions in influencer marketing campaigns can sometimes be a risky game. The strategy is proactive and there is no waiting for someone to contact you. Your Influencer must appear to be authentic. That’s a lot of people and a lot of attention. Pinterest is responsible of 85-90% of my social traffic to my blog. I grew by 300-400 followers in that one IG story take over in 24 hours. Starting early gives you time to pitch brands, negotiate, shoot content, plan your content calendar, and consider what you can handle as an influencer. The 7 Things to Include in Your Next Brand Email Pitch: Brand Email Pitch Introduction: 1. Step Two: Figure out a brand or tourism board’s “key messages” to create a … In most cases, an influencer will create a post similar in style and content to their usual repertoire, while including some element of brand representation or messaging. The brand has to make sense with your personal brand because if it doesn’t, then the partnership won’t do well and you will come off as inauthentic to your audience. And my hair always holds curls better on day 2 of my non-wash days. Influencer Marketing 101. If you can pique enough interest to get someone to open your email,... 2. • I’m still curling and styling my hair at home (it helps me feel good and gives me a sense of normalcy). 5 Reasons to Thrift Your Halloween Costume at Value Village, How to Pose with Books: 7 Creative Book …, how to pitch brands for brand collaborations, ideas to pitch brands for influencer campaigns. Ask yourself, does your vibe match the brand’s vibe? Sponsored content can boost the favorability of a brand for new and returning customers , and is an incredibly valuable tool for word of mouth marketing. Follow-up in a week’s time and if you still haven’t heard back a few days later, … If you’re wondering how to find brands to work with on your blog, Instagram or other social media platforms, we’re here to help. “Pitch and Respond to Brands” Overlook. Instagram reportedly has over 1 billion active users. I’ve seen influencers use IGTV to show how to apply make-up products, clothing hauls, and even apartment tours for brands. Then, I try to pinpoint their brand buzz words and values to use in my pitch. It’s truly about how you and the brand can work together to benefit each other and create buzz-worthy content. @WaterlessHaircare #GoWaterless #dryshampoo #dryshampooislife, A post shared by Emma | Seattle Content Creator (@emmasedition) on Apr 23, 2020 at 8:41am PDT, I’m officially on WEEK 5 of working from home ! Influencer marketing may be profitable, but it also comes with a few challenges of its own. And remember, even if you don’t nail a collaboration this time around, it doesn’t mean you won’t work with them in the future. When choosing your influencers, make sure that your brand and your influencer’s brand aligns. The following article should help to focus on the most important steps in pitching influencer marketing campaigns. The idea here is to show that you love the brand, organically engage with it, and have taken the initiative to start a relationship with them. I hope you’re having a great day so far! Get DRESSED, get READY for the day ☀️: even though I’m wearing leggings (which are so comfortable by the way), I still put a cute top on and a cardigan that works for both the office and at home. Next, clearly link your Instagram and Media Kit. Choose your clients wisely “You can find my Instagram here and I’ve included my media kit for you to take a deeper look into my platform.”. When done right, influencer marketing can help you tap into the already established audience and reach of an influencer to raise brand awareness. Lastly, a super tiny detail here: I used to send my media kit as an attachment but recently started linking it directly in the email. Well-crafted subject line. Don’t start your pitch letter with “Dear blogger” or “Dear influencer.” And please – PLEASE – don’t start by talking about you, how great you are or how important this opportunity is for them. I would love help contribute to the series by having your product be the star of the show when I visit (insert drool-worthy travel destination here).”. You got this! The reason consumers trust influencers is because they view them as authentic sources of information. Your email address will not be published. Required fields are marked *. I also put on some make up! You can always learn how to achieve a cohesive Instagram feed and how to figure out your niche if you feel like you have too many interests. Therefore sometimes it is not easy to prepare ideas and pitch influencer marketing campaigns to clients. Write your PRIORITIES for the day: I like to outline a few goals I need to get done at work because it gives me direction for the day. I took on more this year, knowing I don’t have much of a social life or holiday parties to attend (thanks Covid & 2020). ‍♀️Even though I’ve traded my outdoor photo shoots with friends to inside my apartment with self-timer photos, I’ve kept my hair washing routine to 3x a week. YouTube is an established video platform that everyone is familiar with. Hey Influencer, Been following your work for a while - really interesting takeaways from your deep dive into the pros and cons of always-open vs. closed-door courses. Well-crafted subject line. You can form a long-term relationship with the brand. I didn’t know who to reach out to, I didn’t really know what to say, and I didn’t even know if I was qualified to ask for a collaboration. One of those challenges involves attracting and engaging potential influencers. Instagram … Take a moment to compare your aesthetic, your style, and your values to the brand you are reaching out to. For starters, let me preface by saying there are countless ways to format your email pitch! ⬆️ All available online @Target. 1. When you pick brands to pitch to as a micro-influencer, make sure to choose brands … Your email address will not be published. There were times when I was starting out, and I was too ambitious, because I definitely was not a good fit for lots of brands at that point in my journey. I’m not a regular influencer. They’ll look at things like geographic … Are you a microinfluencer (under 50,000 followers) looking to work with brands? We get it, influencer outreach can be challenging for brands. Paid Work In fact, infusing your personality is super important in your pitch! … Hi Emma, I just recently discovered your blog and the Content Creatives Podcast. Figuring out why you want to work with the brand and what value you can provide is the essential ingredient to pitching brands as an influencer. Prepare Your Research . Most emails go unread. Influencer marketing is a new and hot topic even for experienced agencies. Do they feel aligned? In consideration of their time, make sure your email is straight to the point and easy to understand. • P.S. #ad #NeutrogenaMakeUp #CVSbeauty @neutrogena @cvs_beauty, A post shared by Emma | Seattle Content Creator (@emmasedition) on Nov 26, 2019 at 7:45pm PST. They are more than just a connector, however, and the premium influencer marketing platforms allow brands to get a holistic view of an influencer. Here are a few examples of Instagram stories I’ve put together for brands: Some of my favorite brand collaborations include Instagram story takeovers. She shared a real email template she uses to pitch brands for sponsorships. Here’s my secret to what I do before I write this second paragraph. Here are a few things you can pitch to brands as a microinfluencer. Instagram stories are great deliverable to include in your pitch to a brand. Don’t let the fear of losing out on a campaign shy you away from standing your ground. Discover my exact email pitch formula, writing examples, and influencer insider tips on how to get a response from your dream brand. • If you haven’t heard Waterl Buying A Gerbil, Eschatos Silver Lining Midi, Sun Life Singapore Address, Name Two Ancient Egyptian Desserts, Richmond Basketball Schedule 2020-2021, Urban Farming Certification Program, Yumiri Hanamori Myanimelist, Uncw Softball Roster,